{"id":2002,"date":"2021-11-23T19:52:32","date_gmt":"2021-11-23T19:52:32","guid":{"rendered":"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/?p=2002"},"modified":"2023-02-09T20:47:17","modified_gmt":"2023-02-09T20:47:17","slug":"abandoned-cart-email-subject-lines","status":"publish","type":"post","link":"https:\/\/www.cartstack.com\/blog\/abandoned-cart-email-subject-lines\/","title":{"rendered":"17+ Magnetic Abandoned Cart Email Subject Lines For 2022"},"content":{"rendered":"\n

Picture this. You\u2019re browsing through a stack of emails, scouring which ones are urgent, when you come across marketing-related ones. What do you usually do? Well, if you\u2019re like most people, should the subject line fail to pique your interest or comes on too strong, you pick between these two courses of action: delete or ignore.<\/p>\n\n\n\n

Through the lens of a consumer, it\u2019s safe to say that this behavior isn\u2019t out of the blue. That\u2019s why as a business owner, it is crucial that you put in extra effort so that your emails are not only received but also read.<\/p>\n\n\n\n

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According to Mailchimp\u2019s data<\/a>, 84% of recipients don\u2019t open eCommerce emails. This means that it doesn\u2019t matter if you\u2019ve spent countless hours meticulously crafting its content. Your potential customers won\u2019t click to see it anyway.<\/p>\n\n\n\n

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A small yet vital portion of these unread promotional emails are about shopping cart abandonments. If your recovery campaigns fail to entice prospects, you\u2019re missing out on massive sales. It is estimated that the average percentage of cart abandonment is 70%. Just think of the profits you can gain should you succeed in winning these customers back!<\/p>\n\n\n\n

But don\u2019t get your hopes up just yet because here\u2019s another conundrum. Because of the COVID-19 pandemic<\/a>, you\u2019re competing even harder for your potential customers’ attention. Brick and mortar businesses are crafting digital versions of their stores. Then, there\u2019s the recently unemployed population trying their hand on online selling. Let\u2019s not forget about aspiring entrepreneurs opting to fill in market gaps. <\/p>\n\n\n\n

With the already low open rate combined with the surge in competition, how can you ensure the emails you send are actually read?<\/p>\n\n\n\n

\"Cartstack<\/figure>\n\n\n\n

This is where CartStack swoops in to save the day. Compared to the industry average of only 16%, our open rate is 50%.<\/p>\n\n\n\n

What\u2019s our secret? Our subject lines are enticing enough to persuade readers to click through the email because they are personalized, engaging,  timely, and relevant.<\/p>\n\n\n\n

We\u2019ve already shared some of our tried and tested abandonment cart email subject lines<\/a> in our former post. In this one, we\u2019ll give you even more.<\/p>\n\n\n\n

17+ Best Abandoned Cart Email Subject Lines<\/h2>\n\n\n\n

1. Personalized Subject Line<\/h3>\n\n\n\n
\"Personalized<\/figure>\n\n\n\n

Personalized subject lines boost your open rate by up to 20%<\/a>. That\u2019s because they are highly relevant and instill curiosity in the readers.<\/p>\n\n\n\n

The most common way to customize it is to simply add the name of the recipient but you can also include the items left in their cart as well as give off the impression of a \u201creal\u201d conversation.<\/p>\n\n\n\n

Here are some examples you can try out:<\/p>\n\n\n\n