{"id":432,"date":"2016-11-18T00:20:19","date_gmt":"2016-11-18T00:20:19","guid":{"rendered":"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/?p=432"},"modified":"2020-11-11T20:54:45","modified_gmt":"2020-11-11T20:54:45","slug":"3-tips-for-personalizing-your-abandoned-cart-reminder-emails","status":"publish","type":"post","link":"https:\/\/www.cartstack.com\/blog\/3-tips-for-personalizing-your-abandoned-cart-reminder-emails\/","title":{"rendered":"3 Tips for Personalizing Your Cart Reminder Emails"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Research shows <\/span><a href=\"https:\/\/www.precima.com\/research-insights\/blog\/the-business-of-thanksgiving-what-do-shoppers-really-want-this-holiday-season\"><span style=\"font-weight: 400;\">82%<\/span><\/a><span style=\"font-weight: 400;\"> of consumers&nbsp;want to see offers that have been personally tailored to their shopping preferences. Customers who know you care about their unique interests will be more likely to keep coming back for more. Check out our top 3 tips for getting personal with your cart abandonment emails!<\/span><\/p>\n<p><b>1) Greet Your Customers by Name<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Dale Carnegie once wrote that <\/span><span style=\"font-weight: 400;\">a person\u2019s own name is \u201cthe sweetest and most important sound in any language.\u201d Try <\/span><span style=\"font-weight: 400;\">displaying your customers&#8217; names in your subject line to increase your open rate. As customers scan their inbox, a subject that contains their name is bound to jump out at them. Once customers open your email, you\u2019ll want to keep their attention. Encourage customers to click through your email by including their name in the body of the message too.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-438 aligncenter\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/a1944bb36f9df6d5aea78d140376dcf2-1.jpg\" alt=\"a1944bb36f9df6d5aea78d140376dcf2\" width=\"544\" height=\"705\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/a1944bb36f9df6d5aea78d140376dcf2-1.jpg 564w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/a1944bb36f9df6d5aea78d140376dcf2-1-231x300.jpg 231w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-440 aligncenter\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/be37c3a5efd8ce80d0ec0f253acbcfd8-1-1.jpg\" alt=\"be37c3a5efd8ce80d0ec0f253acbcfd8\" width=\"564\" height=\"437\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/be37c3a5efd8ce80d0ec0f253acbcfd8-1-1.jpg 564w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/be37c3a5efd8ce80d0ec0f253acbcfd8-1-1-300x232.jpg 300w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/p>\n<p><b>2) Show Customers a Few of Their Favorite Things<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If a shopper abandoned your site, it\u2019s likely they were browsing around multiple online stores. Don\u2019t let them forget about the items they loved on your site! Refresh their memory by <\/span><span style=\"font-weight: 400;\">injecting their cart items into your emails. This is a simple yet powerful tactic that\u2019s been known to increase conversions. Sending shoppers a very specific reminder about the goodies they found on your site is a great way to set yourself apart from the competition and win back your customers.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-442 aligncenter\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/Hannah__complete_your_Fat_Face_order_today_-_birdyloupromo_gmail_com_-_Gmail-1-1.png\" alt=\"hannah__complete_your_fat_face_order_today_-_birdyloupromo_gmail_com_-_gmail\" width=\"597\" height=\"738\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Hannah__complete_your_Fat_Face_order_today_-_birdyloupromo_gmail_com_-_Gmail-1-1.png 617w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Hannah__complete_your_Fat_Face_order_today_-_birdyloupromo_gmail_com_-_Gmail-1-1-243x300.png 243w\" sizes=\"(max-width: 597px) 100vw, 597px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-437 aligncenter\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/2016-07-15_10-23-04-1-1.png\" alt=\"2016-07-15_10-23-04\" width=\"598\" height=\"613\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/2016-07-15_10-23-04-1-1.png 631w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/2016-07-15_10-23-04-1-1-293x300.png 293w\" sizes=\"(max-width: 598px) 100vw, 598px\" \/><\/p>\n<p><b>3) Customize Your Message<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Make sure the message of your email speaks to the unique interests of your site visitors. The pet sitting site below has separate signup pages for pet sitters and pet owners. Rather than sending a generic message inviting people back to the site, they send out a unique banner image and message depending on whether their customers are interested in pet sitting or finding a pet sitter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Potential pet <\/span><i><span style=\"font-weight: 400;\">sitters<\/span><\/i><span style=\"font-weight: 400;\"> receive this email email:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1398 size-full\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/Screen-Shot-2016-09-01-at-4.08.02-PM-1-1.png\" alt=\"\" width=\"641\" height=\"680\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Screen-Shot-2016-09-01-at-4.08.02-PM-1-1.png 641w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Screen-Shot-2016-09-01-at-4.08.02-PM-1-1-283x300.png 283w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">While inquiring pet <\/span><i><span style=\"font-weight: 400;\">owners<\/span><\/i><span style=\"font-weight: 400;\"> receive this email:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1396 size-full\" src=\"https:\/\/web_staging_fern.staging.cartstack.com\/blog\/wp-content\/uploads\/Screen-Shot-2016-09-01-at-4.08.34-PM-1-1.png\" alt=\"\" width=\"635\" height=\"670\" srcset=\"https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Screen-Shot-2016-09-01-at-4.08.34-PM-1-1.png 635w, https:\/\/cartstack-blog.s3.amazonaws.com\/uploads\/Screen-Shot-2016-09-01-at-4.08.34-PM-1-1-284x300.png 284w\" sizes=\"(max-width: 635px) 100vw, 635px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Connecting with your customers on a personal level is vital to growing your conversion rate. <\/span><span style=\"font-weight: 400;\">Ready to send personalized cart recovery emails with ease? <\/span><a href=\"https:\/\/www.cartstack.com\/sign-up\/\"><span style=\"font-weight: 400;\">Sign-up for our free 30 day trial now!<br \/>\n<\/span><\/a><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Already a CartStack customer looking to make your campaigns more effective? <\/span><span style=\"font-weight: 400;\">Share this documentation with your developer to display<\/span><span style=\"font-weight: 400;\">&nbsp;<\/span><a href=\"https:\/\/help.cartstack.com\/article\/41-setdataitem\"><span style=\"font-weight: 400;\">customers\u2019 names<\/span><\/a><span style=\"font-weight: 400;\">,&nbsp;<a href=\"https:\/\/help.cartstack.com\/article\/40-setcartitem\">cart item thumbnails<\/a>, and <\/span><a href=\"https:\/\/help.cartstack.com\/article\/41-setdataitem\"><span style=\"font-weight: 400;\">dynamic messages<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Research shows 82% of consumers&nbsp;want to see offers that have been personally tailored to their shopping preferences. Customers who know you care about their unique interests will be more likely to keep coming back for more. Check out our top 3 tips for getting personal with your cart abandonment emails! 1) Greet Your Customers by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1753,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,3,6,11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Tips for Personalizing Your Cart Reminder Emails<\/title>\n<meta name=\"description\" content=\"Research shows 82% of consumers\u00a0want to see offers that have been personally tailored to their shopping preferences. 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