Press Release: RezRecover Sees Overwhelming Response to Booking Abandonment Platform at HSMAI ROC Conference in Toronto

July 21, 2023

Annual hotel marketing event attendees are wowed by the innovative approach to reservation recovery, recognizing its potential to greatly impact their bottom line

MINNEAPOLIS, MIN (June 6, 2023) –  RezRecover, a leading provider of hospitality technology booking recovery solutions, received an incredible response at the recent HSMAI ROC (Revenue Optimization Conference) held in Toronto. The conference, organized by HSMAI (Hospitality Sales and Marketing Association International), brought together industry leaders to discuss the latest trends and innovations in revenue optimization for the hotel industry.

As a featured sponsor and exhibitor at the HSMAI ROC conference, RezRecover showcased its innovative solutions that have helped hotels recapture millions in lost booking revenue. The advanced technology and data-driven approach work seamlessly in the background to re-engage indecisive website visitors. Using a combination of multi-channel messaging and on-site targeting, RezRecover automates personalized, conversion-focused emails, SMS, and push notifications to enhance the online booking journey and maximize direct bookings.

During the conference, the RezRecover exhibit attracted a large number of attendees who were eager to learn about the company’s cutting-edge booking abandonment engine, which is trusted by over 800 hotels and resorts. The team of RezRecover experts gave product demonstrations, answered questions, and interacted with hoteliers, revenue managers, marketing executives, media, and industry professionals from around the globe. One hotel owner, who had the chance to see RezRecover in action, remarked, “I was blown away by the level of customization and personalization that the software offers. It truly elevates how hotels can engage with their guests online.”

“We are thrilled by the overwhelming response we received at the HSMAI ROC conference,” said Brett Thorenson, Founder and CEO of RezRecover. “It was a fantastic opportunity for us to showcase all the exciting things we’ve been working on and connect with clients, partners, and peers. The positive feedback we received reaffirms our commitment to providing exceptional technology that helps hotels gain a competitive edge and consistently exceed ROI expectations.”

The HSMAI ROC conference provided a platform for RezRecover to highlight their expertise and showcase how their solutions enable hotels to navigate the challenges of today’s fast-paced digital travel landscape. Studies show that hotels not actively working to reduce their abandonment rate will spend significantly more to maintain current occupancy and become more reliant on high-cost OTAs. By leveraging data, analytics, and automation, RezRecover empowers hotels to make informed decisions and drive sustainable growth. 

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