The CartStack Blog

5 Jan 2024

Google’s Bulk Sender Requirements: A Positive Turn for Cart Abandonment Recovery

We understand that recent announcements regarding Google’s new bulk sender requirements may have sparked concerns about the future of your cart abandonment recovery campaigns. As your trusted cart abandonment email ...

19 Dec 2023
AI for Hotels

AI in Hospitality: Understanding How to Leverage AI for Hotels

Artificial Intelligence (AI) is revolutionizing the hospitality industry, and the world, as we know it. In the United States alone, AI is expected to contribute to a 21% increase in ...

28 Nov 2023
hotel influencer marketing

Hospitality Influencer Marketing: Building Authentic Partnerships for Wider Reach

Over the last decade, influencer marketing has grown into an indispensable aspect of B2C digital marketing. For the hotel industry in particular, social media plays a significant role in attracting ...

21 Nov 2023

Hotel Marketing Automation: Generating High-Quality Leads for Your Sales Funnel in 2024

Hotel marketing automation is growing in popularity, as hotel marketers are continually pressured to adapt to the evolving digital marketing landscape. Whether it’s the emerging AI revolution or shifting content ...

28 Jul 2023

Maximizing Direct Bookings: The Impact of Enhanced Online Visibility for Hotels

The travel and tourism industry continues to be highly competitive, with people eager to travel again and hotels and chains vying for business against online travel agencies, vacation rentals, and ...

24 Jul 2023
hotel user generated content

Harnessing Authenticity: The Game-Changing Role of User-Generated Content in Elevating Direct Bookings

In case you haven’t noticed – user-generated content (UGC) is the latest darling of the marketing world. When we think about the reasons why UGC is so effective across audiences, ...

18 Jul 2023

Hotel SEO: Boosting Your Hotel Website’s Search Visibility

Search engine optimization (SEO) should be a go-to strategy for hotel marketing, especially to increase direct bookings – but it isn’t. When scored against SEO best practices, a recent report ...

15 Jun 2023
reputation management for hotels

The Importance of Hotel Reputation Management for Increasing Direct Bookings

In today’s digital age, online reviews have become an influential factor in travelers’ decision-making process. They hold the key to attracting more guests, boosting direct bookings, and ultimately increasing your ...

13 Jun 2023

How to Leverage Social Media to Increase Your Hotel Direct Bookings

Are you a hotelier grappling with the burden of sky-high commission fees demanded by online travel agencies (OTAs)? OTAs may seem like a necessary evil to keep occupancy rates high, ...

8 Jun 2023

10 Simple but Effective Direct Booking Tactics for Your Hotel Website

Online travel agencies, like Expedia and, charge commissions as high as 15-30% per booking, which have a nasty way of eating into your hotel’s direct booking revenue. OTA commissions ...