Audience Segmentation for Ecommerce… Made Simple
Audience segmentation is arguably the most important step to a digital marketing strategy. According to a study by Epsilon, 80% of customers expect a personalized experience, and the best way ...
Winback Emails: Campaign Examples and Best Practices
There’s no denying that winning back the loyalty of customers is a difficult task. With the rise of eCommerce during the worldwide pandemic, competition has never been higher for online ...
What Is SMS Marketing? The Complete Guide For 2022
Admit it, each time you hear a text message arrive on your phone, you find yourself checking that message within seconds. You are quick to see who is trying to ...
7+ Best Customer Retention Software for 2022 (A Review)
Customer retention software is key for any business, but especially businesses in the eCommerce space. It can be difficult to keep customers coming back to your website when they have ...
Customer Retention Strategies That’ll 3X The Growth of Your Business
Customer retention is one of the most important aspects of any business, yet it’s often overlooked. The chances of landing a sale through an existing customer are as high as ...
The 12 Best Exit Intent Popup Examples (121%+ Conversion Boost)
Pop-ups, like exit intent pop-ups, have caught a bad rap because quite frankly – they’re annoying. But when done right, pop-ups have an average conversion rate of 43%. Pop-ups are ...
Ecommerce Optimization: 12 Ways To Skyrocket Your Sales In 2022
Ecommerce optimization may sound like an overcomplicated process, but it’s an important process used to increase sales. Did your ears perk up when I said “increase sales?” That’s right, eCommerce ...
Ecommerce Personalization: An Eye-Opening Guide for 2022
Admit it — for the last two years you’ve spent way more time online. You’re not alone, as it seems everyone is spending increased time (and money) online. With so ...
What Is Remarketing? Best Practices & Examples for 2022
You might find yourself wondering “what is remarketing?”, but chances are you’ve already experienced it. Think of a time you purchased something online and then received a follow-up email a ...
Website Push Notifications For Ecommerce: The Handbook
As eCommerce becomes an increasingly popular way to make purchases, website push notifications are becoming an important communication channel for marketing your online business. By 2040, it is estimated that 95% of ...
